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Improve your Analytics skills with free online courses from Google.
This tutorial is provided by Google, a leading technology company known for its search engine, digital advertising platforms, and various online services. Google offers a wide range of educational resources and tutorials to help businesses and individuals make the most of their digital marketing efforts and understand the latest trends in online advertising.
The tutorial 'Introduction to Universal App Campaigns' focuses on Google's unified app promotion solution. It likely covers the basics of setting up and managing Universal App Campaigns, which allow advertisers to promote their mobile apps across multiple Google platforms, including Search, Play, YouTube, and the Google Display Network, using a single campaign type.